All work
Experience
Simple Coaching Inc.
Used customer journey and performance data to support digital strategy for a wellness practice.
- Customer behavior and client journey analysis
- SEO and performance analytics on traffic, engagement and conversion
- Digital audits, website and content improvements
- Input on new service offerings with leadership
I analyzed customer behavior and client journeys to improve service pages, digital strategy and the customer experience, and used SEO and performance analytics to evaluate traffic, engagement and conversion.
I worked with leadership on new service offerings, including wellness workshops and other client programs, and conducted digital audits that supported website improvements, content strategy and digital outreach.
I also helped develop internship roles for graphic design and social media support.
Tools & methods
- SEO
- Analytics
- Customer journey analysis
- Content strategy